Client: Kaboodle
In collaboration with Inbound Insurance Marketing
Role: Branding + Design + Illustration + UI Design
In collaboration with Inbound Insurance Marketing
Role: Branding + Design + Illustration + UI Design
Scope:
I worked with Inbound Insurance Marketing to rebrand Kaboodle, an insurance data strategy company. The project involved building a website along with many brand identity elements.
Overview:
In the insurance industry, and in every industry, the task of capturing, distilling and using data is both complex and elusive. Kaboodle intends to change that paradigm. Rather than communicating their story with the tech-inspired imagery used by so many competitors, we used a modern “plant and harvest” theme to share Kaboodle’s promise of a simpler, more practical and highly attainable data strategy solution.
I worked with Inbound Insurance Marketing to rebrand Kaboodle, an insurance data strategy company. The project involved building a website along with many brand identity elements.
Overview:
In the insurance industry, and in every industry, the task of capturing, distilling and using data is both complex and elusive. Kaboodle intends to change that paradigm. Rather than communicating their story with the tech-inspired imagery used by so many competitors, we used a modern “plant and harvest” theme to share Kaboodle’s promise of a simpler, more practical and highly attainable data strategy solution.
